Within the dissertation journey, I am finalizing research for my study and one of the tools I am using to collect data is SurveyMonkey. It is a comprehensive survey tool and allows for large amounts of flexibility with survey design, question structure, layout, collection methods, and analysis functions. There are even features to analyze narrative data and create interesting word clouds!

These are the top 5 tips I wish I had known before conducting a survey with SurveyMonkey:

  1. It will take longer than you think: always carve out more time than you expect
  2. Begin with the end in mind: meaning get to know your analysis procedures in depth prior to survey design (for example: know statistical regression analysis and which questions you will use as variables before finishing your survey design)
  3. Establish a survey partner or group: check, double check, check again, and then ask someone else to check the survey from the front (ask them to take the survey as a participant) and from the back (settings and assigned weights)
  4. Keep a running list of participants: begin networking at month 2 instead of month 8 so you meet the critical “n” for your research without added stress or frantic behaviors
  5. Use the KISS method: Keep it short & simple! You want your participants to complete the survey, people like short surveys, keep your survey short and simple!

…And lastly, don’t forget to ask the SurveyMonkey team about their Student Rates! They don’t advertise them publicly but they are happy to help students with a bit of a discount. Take advantage of this nice little perk while on your own dissertation journey!

Enjoy your journey,

Tami France